Friday, September 6, 2013

Life Insurance Awareness Month

September is Life Insurance Awareness Month. Most producers in the life insurance field are aware of this, but not all bother to fully leverage the resources made available to them -- many of which are free -- by the event's sponsor, the Life and Health Insurance Foundation for Education (LIFE). If it has been awhile since you have visited their website, you should take the time to do so today. Be sure to check out their Industry Resources tab, from which you can access sales tips, social media tools, and marketing products.

While the best known, Life Insurance Awareness Month is not the only awareness campaign supported by the Foundation. Be sure to also investigate the tools they offer for Disability Awareness Month (May) and the ongoing Insure Your Love and Life Happens campaigns. Each offers free and for purchase materials that are of very high quality.

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